46% offRedken Acidic Bonding Concentrate Shampoo
- Reinforces weakened bonds
- Citric acid plus a bonding
- Sulfate-free and paraben-free

Express checkout
Moisturizing color-care shampoo
Hydrate is Pureology's creamy, sulfate-free shampoo for dry, color-treated hair. It deeply hydrates normal to thick hair, repairs damage and restores elasticity, while the patented Antifade Complex helps keep salon color vibrant.
The sulfate-free formula delivers deep hydration without fading color, and Pureology's patented Antifade Complex helps protect salon color. It suits hair damaged by coloring, bleaching or heat styling.
Rose extract nourishes and softens, green tea extract supports a healthy scalp, and multi-weight soy and vegetable proteins add shine and hydration while supporting strength in damaged hair. The formula is vegan.
Hydrate carries Pureology's signature aromatherapy blend of lavender, bergamot and patchouli essential oils, for a spa-like moment in the shower. The concentrated formula builds a rich lather from a small amount.

How to use
Apply a dime-sized amount to wet hair at the scalp. Emulsify into a rich lather and work it through the mid-lengths and ends, then rinse thoroughly. Repeat if needed for very dry, damaged or heavily color-treated hair.
A professional, sulfate-free moisturizing shampoo designed to deeply hydrate medium to thick, dry, color-treated hair. Its creamy formula nourishes while protecting salon color.
Dry to very dry hair, mainly in the medium to thick texture range, across all curl patterns. It is safe for color-treated hair, including hair damaged by coloring, bleaching or heat styling.
Pureology's patented Antifade Complex, rose extract, green tea extract and multi-weight soy and vegetable proteins, which nourish hair and help keep color vibrant.
A dime-sized amount. Pureology says the flower bud on the cap helps you judge the right amount of product.
Yes. Pureology says every formula is made without animal products or by-products, and Hydrate is free of sulfates, mineral oil and parabens.
A calming aromatherapy blend of lavender, bergamot and patchouli essential oils.
Pureology designed Hydrate for medium to thick hair. For finer hair that needs hydration, the brand makes a lighter version, Hydrate Sheer.
Opened hair care can't be resold, so it is returnable only if it arrived damaged or was the wrong item. Sealed and unopened, you have 30 days from delivery to start a return.
Goes with it
46% off
40% off
44% off
49% off
49% off
43% off
40% off
40% offThe whole sheet