49% offPureology Hydrate Shampoo
- Deep hydration for dry hair
- Helps protect salon color
- Rose and green tea extracts

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Bonding shampoo for damaged hair
Acidic Bonding Concentrate Shampoo is Redken's all-in-one strength repair formula for every type of damaged hair. Its bonding care complex with citric acid penetrates the cuticle, captures metal ions and reinforces weakened bonds, while the sulfate-free, pH-balancing formula conditions and helps protect color from fading.
Redken's bonding care complex and citric acid work at a molecular level: they penetrate the cuticle, capture metal ions and reinforce weakened bonds to improve hair strength.
The sulfate-free formula is pH-balancing and delivers intense conditioning and color fade protection, and Redken says it is safe for color-treated and chemically processed hair.
Redken lists it for all hair types and textures, with damaged hair as the focus. Follow it with the matching Acidic Bonding Concentrate Conditioner to complete the wash.

How to use
Apply to wet hair, lather and rinse. Follow with Acidic Bonding Concentrate Conditioner. In case of contact with the eyes, rinse them immediately.
Yes. Redken lists it as sulfate-free and paraben-free.
Yes. Redken says it is safe for color-treated and chemically processed hair, and that it helps protect against color fade.
All hair types and textures, specifically when the hair is damaged.
Citric acid, an alpha hydroxy acid. Together with Redken's bonding care complex, it helps reinforce weakened bonds in the hair, and the formula is pH-balancing.
Redken recommends following with Acidic Bonding Concentrate Conditioner. The same range also includes a pre-shampoo intensive treatment, a leave-in treatment and a 5-minute liquid mask.
Redken says the bottle is made of a minimum of 94% recycled plastic, cap excluded.
Apply to wet hair, lather and rinse, then follow with the conditioner. Avoid the eyes; if contact happens, rinse them right away.
Opened hair care can't be resold, so it is returnable only if it arrived damaged or was the wrong item. Sealed and unopened, you have 30 days from delivery to start a return.
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